NACAC conducted an extensive study in the Fall of 2017, including a literature review, a series of focus groups, and three national surveys, with support from PwC’s Access Your Potential© commitment. This site includes more findings from the research, organized by topic.

Student Access to College Counseling

School counselors are able to have a positive effect on postsecondary enrollment.

College Planning in High School

Secondary school counselors provide a variety of “paying for college” services to students

Secondary School Counselors

Counselors who receive training report higher levels of knowledge about paying for college

College Admission Officers

Students rely on admission counselors for important information about paying for college