Access to college information and counseling in school is a significant benefit to students in the college application process. For many students, particularly those in public schools, college counseling is limited at best. Counselors are few in number, often have large student caseloads, and have additional constraints on the amount of time they can dedicate to college counseling.
Student-to-Counselor Ratio: According to US Department of Education data, in 2014-15 each public school counselor (including elementary and secondary) was responsible for 482 students, on average.
College Counseling Staff: In 2016, 28 percent of public schools reported employing at least one counselor (full- or part-time) whose exclusive responsibility was to provide college counseling, compared to 49 percent of private schools.
College Counseling Activities: On average, public counselors spent 20 percent of their time on postsecondary counseling in 2016, while their private school counterparts spent 31 percent of their time on college counseling.
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Chapter 1: College Applications
Learn about key findings regarding undergraduate application volume as well as acceptance and yield rates.Read More
Chapter 2: Recruitment and Yield Strategies
Learn about the common strategies admission offices use to recruit prospective students.Read More
Chapter 3: Factors in the Admission Decision
Learn about the most important factors admission officers consider in evaluating applications.Read More