Advertising Opportunities

From print and online publications to special events, NACAC offers many options to advertise your organization or product with our more than 15,000 members—high school counselors, college and university admission representatives, independent consultants, and other admission professionals dedicated to serving students in the high school-to-college transition.

NACAC currently offers the following types of advertising opportunities. For complete information, view
our Media Kit

For information about advertising in Today in College Admission, contact Kristin Gundersen at 703-483-6158.


 Employment Ads


Post your job ads in NACAC's CareerCenter, a well-known resource for college admission professionals around the world.

 Ads rates start at $375 for members and $475 for non members. View all job ad packages.  Payment is done by credit card or PayPal.

Need more information about placing a job ad?
 Call 1-888-491-8833 Ext. 2243 (Extension Required)




Bulletin-Screenshot.jpgNACAC’s e-newsletter, the Bulletin, is published 22 times a year. The Bulletin is available online to all NACAC members, keeping them up-to-date on the latest news in the profession and in the association.

See the Bulletin 2014 Bulletin Media Kit.pdfMedia Kit for details on ad specifications and deadlines. Submit the 2014 Bulletin Media Kit.pdfAd Agreement Form to reserve your ad.

Need more information?


It's a great time to advertise in NACAC's 
quarterly, print publication the Journal of College Admission. Sent to 15,000 NACAC members, the Journal's mission is to support and advance the work of the association and college admission counseling professionals. The Journal of College Admission—reconfigured to meet the needs of a changing profession and changing members—is now chocked full of stories, data, and tips.  
See the Journal rates for details on ad specifications, and submit the Ad Agreement Form to reserve your ad.
The deadlines to submit ads to the Journal are as follows:
  • Winter: November 1
  • Spring: February 1
  • Summer: May 1
  • Fall: August 1
Ad Specifications and RatesJCA Video Ad Specifications and Rates
Journal ads are printed in four color. See specs and rates below.
Ad specifications:
  • Full page: 8.5 x 11” with .125” bleeds and no crop marks 
  • Half Page: 7.5 x 4.75”
  • Quarter Page: 3.5 x 4.75”

 Rates for 2015:

Cover options (one issue)

Inside Back $4,000
Back $5,000
Inside Front $4,500
Other options:
  Frequency One issue   Two issues
  Full page   $3,000   $2,500 each
  Half page   $1,500   $1,250 each
  Quarter page   $750   $500 each


Advertise in the Bulletin and the Journal of College Admission and save:

  • Full page: $100 off
  • Half page:   $75 off
  • Quarter page: $50 off
Note: Please alert both the Journal editor and the Bulletin editor for this discount.
Need more information?

 National Conference

Meet face-to-face with more than 7,000 NACAC members at NACAC’s national conference. Held in the fall,  the conference allows organizations a unique experience to promote their organization and products to NACAC members. Exhibitor packages vary, but some the benefits include:
Need more information?


National Conference Sponsors
With an expected audience of over 6,000 counselors, admission professionals, and students, NACAC’s National Conference is the nation’s preeminent education and networking event for college admission professionals.See the Sponsorship Opportunities webpage for more details.
National College Fair Sponsors
With fairs held across the country, National College Fair and Performing and Visual Arts Fair contributors reach approximately 8,000 college-bound and decision-making students and their parents who attend each fair. See the Sponsorship webpage for details.

Need more information?
Contact Megan LaVine​ at 703-299-6845.

 List Rental


Individuals, firms and agencies can request to rent mailing lists with NACAC member information to market products and services, conduct nonprofit research and to share professional information. You can purchase the entire list, or specify college/university or secondary school members. Special selections are also available. See the member list application for details or the national conference mailing/email list application to reach conference attendees.

Need more information?



  • What percentage of NACAC members work in secondary versus postsecondary schools?
    Of NACAC’s more than 15,000 members, approximately 50 percent are from colleges or universities; 39 percent are from secondary schools; and 11 percent are independent counselors, retired members and nonprofit organizations/agencies.
  • Do I have to be a member of NACAC to advertise?
    No, advertising is not restricted to NACAC members. However, all ads must be in professional relevance to NACAC members and are subject to approval. 
  • I am a NACAC member. Do I receive a discount?
    No, there are no member discounts for advertising.
  • How do I submit my ad for the Journal or Bulletin?
    Email your ad to the corresponding contact email listed above.
  • How do I submit an ad for Today in College Admission?
    Contact Kristen Gunderson at 703-483-6158.
  • What file type should I submit my ad as?
    For the Journal, send TIFF, PDF or EPS files with the images embedded. For the Bulletin, send GIF files.
  • Are NACAC ads net or gross?
    All NACAC ads are net. There are no agency discounts.
  • Will NACAC help me create my ad?
    Yes, NACAC staff members can help you create your ad for the Bulletin or Journal for a charge of $150 with the text and graphics you provide, additional edits not included. If you need help with your ad, be sure to contact the editor well in advance of the ad deadline.
  • When do I pay for my ad?
    All order must be prepaid.
  • Will NACAC correct my typos or other errors?
    NACAC will make every effort to contact advertisers about potential problems. However, we are not responsible for typographical errors, printing errors due to the improper formatting of the advertisement or incorrect information.