Join NACAC for GWI 2013!
July 28-30, 2013
Hilton Boston Back Bay Hotel
Boston, MA

Who Should Attend?
Guiding the Way to Inclusion (GWI) is designed for admission and enrollment professionals who recruit, counsel and/or advise traditionally underrepresented students. 

Why?
The educational landscape is changing and the practice of recruiting underrepresented students is more complex than ever.  Conversations are also changing.  Families of prospective students are questioning the "value and cost" of a higher education.  Technology is driving the student search, application submission and review process.  Changing population projections and the special needs of targeted students are influencing where you can recruit.  Understanding data and knowing where to locate useful data is critical to your success.  Colleges are now incorporating systematic research into strategic outreach plans to yield a stronger return on their investment in recruitment strategies.

Regardless of whether your office is seeking to take a new direction with its multicultural recruitment efforts-or simply looking for cutting edge trends and resources- Guiding the Way to Inclusion promises to offer a challenging and engaging professional development opportunity.  All presentations are research-based, and attendees will return back to their institutions with an assortment of new ideas and strategies for the 2013-2014 recruitment cycle.

Attendees will:

• Explore factors impacting the recruitment process
• Discuss new information about underrepresented student populations (Asian Americans, African Americans, Latinos and Native Americans)
• Obtain resources to build upon your understanding of the changing educational marketplace
• Fine tune recruitment outreach plans for more impactful strategies in the coming year
• Network with mentors and other multicultural admission and enrollment professionals from around the country
  

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“The most wonderful conference I have ever attended.”
- Pam Bender, Assistant Director of Undergraduate Admission, Butler University (IN)

“I definitely recommend the GWI program to anyone—especially for networking! I met a lot of people who were my level and we shared our common obstacles. I also talked to the experts of the field, who were so friendly and down to Earth! I loved the mentor groups. They were crucial for networking.”
- Stephanie Nguyen, Assistant Director of Undergraduate Admissions, University of Notre Dame (IN)